Colors
Walker brand
Primary colors
The Walker color palette is modern, flexible and distinctive, reflecting the energy at the core of our brand. Our citron brings a fresh, dynamic feel to everything we create. Industry blues and warm gray, meanwhile, keep the palette grounded and reliable. Our primary colors are Navy, Citron, Stone and Warm Gray. These colors will drive the majority of type and background color applications. Each color also has a light and dark alternate to allow for flexibilty when designing while still meeting accessibility and contrast standards.
Navy
#142B31
C=90 M=64 Y=59 K=62
R=20 G=43 B=49
PMS 303 C
PMS 303 UC
#283F45
#0A2127
Citron
#E1FF01
C=25 M=0 Y=98 K=0
R=225 G=255 B=1
PMS 388 C
PMS 388 UC
#EEFF70
#D3F400
Stone
#5C6E75
C=69 M=52 Y=48 K=22
R=82 G=97 B=103
PMS 7544 C
PMS 7544 UC
#677B82
#46555B
Warm Gray
#E1D8CA
C=5 M=5 Y=15 K=8
R=225 G=216 B=202
PMS WARM GRAY 1 C
PMS 1788 UC
#E9E2D8
#CFC6B1
Accent Color
Our accent color energizes the brand and adds more variation to our palette. Use it
sparingly, and never as a dominant color—it should appear mostly in graphics and data charts.
Dusty Blue
#B4EBFF
C=26 M=0 Y=0 K=0
R=180 G=235 B=255
PMS 544 C
PMS 544 UC
#C2EFFF
#A0DDF3
